Applecart

We are proud to share that our Co-CEOs and Co-Founders Matt Kalmans and Sacha Samotin were just announced as members of the 2021 Forbes 30 under 30 list for Marketing and Advertising. Their vision and prudent leadership has allowed Applecart to flourish and grow. Exciting things ahead here at Applecart! https://bit.ly/36BQQn6

Our work from home wardrobe just got an upgrade! #teamapplecart

Applecart's Decision Maker Targeting product allows Fortune 50 companies, national nonprofit organizations, major advertising agencies, and advocacy groups to market 1-to-1 to key decision makers and their closest personal and professional connections. www.applecart.co

Applecart Co-CEO Sacha Samotin quoted in The Associated Press today: "But there are other signs of vulnerability in Trump’s massive operation, which his former campaign manager Brad Parscale likened in May to a Death Star. Though Trump has outspent Biden on Facebook, which was long touted as one of the keys to Trump’s 2016 victory, an analysis of spending data by the firm Applecart shows roughly two-thirds of those ads are still geared toward fundraising not voter persua...sion in states that will not decide the election. Of the remaining ads that do target battleground states, only about half are geared toward persuading voters, the analysis found. I’ve seen Star Wars and I know how it ends. It involved the Death Star destructing because it had a known construction defect, said Sacha Samotin, the co-CEO of the firm, which has done work for moderate Republicans, as well as moderate Democrats. https://apnews.com/c8c65ca2021d4c7ec5542c5b9335600c

Where do political strategy and data science meet? Joe Shafer (President of Politics and Advocacy) and Varun Aggarwal (Senior Data Scientist) sat down with VentureFizz to talk about just that!

Our work from home wardrobe just got an upgrade! #teamapplecart

Applecart Analyst Becky Molinoff featured by the University of Pennsylvania for her work with the Penn Program on Opinion Research and Election Studies (PORES).

Applecart's Decision Maker Targeting product allows Fortune 50 companies, national nonprofit organizations, major advertising agencies, and advocacy groups to market 1-to-1 to key decision makers and their closest personal and professional connections. www.applecart.co

Applecart Co-CEO Sacha Samotin quoted in The Associated Press today: "But there are other signs of vulnerability in Trump’s massive operation, which his former campaign manager Brad Parscale likened in May to a Death Star. Though Trump has outspent Biden on Facebook, which was long touted as one of the keys to Trump’s 2016 victory, an analysis of spending data by the firm Applecart shows roughly two-thirds of those ads are still geared toward fundraising not voter persua...sion in states that will not decide the election. Of the remaining ads that do target battleground states, only about half are geared toward persuading voters, the analysis found. I’ve seen Star Wars and I know how it ends. It involved the Death Star destructing because it had a known construction defect, said Sacha Samotin, the co-CEO of the firm, which has done work for moderate Republicans, as well as moderate Democrats. https://apnews.com/c8c65ca2021d4c7ec5542c5b9335600c

Applecart Co-CEO Sacha Samotin appeared on Morning Joe this morning to discuss the Trump Campaign’s heavy spending on Facebook fundraising ads in lieu of traditional persuasion and mobilization advertising in swing states.