Beulah's General Store

Socks are kind of a big deal around here! Funny socks, fuzzy socks, mens socks and ladies socks! Kids socks and baby socks. Slipper socks and dress socks. They are the gift that everyone needs. You can't get the size wrong, and with our huge selection you are sure to find a pair for every single person you are shopping for! Happy Monday and Happy November! The countdown to the Holiday season is officially on and we are locked and loaded #beulahsgeneralstoreny

Our little warm and fuzzy friends are back for the upcoming Holiday Season! Pop these friends in the microwave and your kiddos or grandkids will be cuddling their hearts out! Perfect for a cold day after playing outside, belly aches, and soothing comfort for anytime of the day or night. It was one of most popular gifts last year and they are back for 2021! Come and get ‘em! #beulahsgeneralstoreny #giftshop #giftable #gifts #shopsmall #comfort #warm

They are coming back! Solids, prints and camo OH MY! These one size fits all cozy Sherpa wraps are one of our hottest holiday items. Here’s why..COZY, cozy, ! One size fits all, so you can’t get it wrong! Some ladies wear them as a jacket, some wear them dressed up and around town, some people like to slip it on after a long day at work for a relaxing night on the couch! I grab mine and sip my coffee cozied up in it! We will have neutral solids, and some fabulous prints! So be on the look out for their arrival! Mid November we expect them to land, and we know they will fly out the door! Oh part, the price.under $60 #beulahsgeneralstoreny #beonthelookout #sherpa #eastaurorany #buffalony #buffalo #wrap #gifts #bestgiftever #giftable #onesize

All the pearls Our last major delivery from eNewton has the Falls hottest new item which is all things pearl! Timeless, classic, and oh-so-pretty with the gold. Big pearls. Little pearls. Natural pearls and perfectly rounded pearls. We have it all! Layer ‘em up! #beulahsgeneralstoreny #enewton #goldfilledjewelry #pearls #stackable #gifts #giftsforher #generalstore #giftshop #giftgiving #buffalony #eastaurorany

Breakfast of Champions! New this week are that little adorable espresso cup and the big croissant Everyone’s smiling faces make me so happy everyday! I’ve yet to jump on the avocado toast train but if you know someone who has, we have the perfect gift I think the fried egg will remain my personal favorite, just look at his little arms . . . .... . . #beulahsgeneralstoreny #jellycat #amuseablesbyjellycat #avocado #avocadotoast #breakfast #stuffies #expresso #coffee #croissant #friedegg See more

The new Hope Unwritten line from eNewton is called Holy Smokes About the only good thing to come out of COVID-19 for me was the opportunity to add this horse to my life. Meet Smoke . . So yeah, I’ll be draped in all things Holy Smokes. #beulahsgeneralstoreny #holysmokes #myreasonwhy

I’ve been patiently waiting for these to arrive! They are called Cowboy Scarves, and they are my favorite scarf ever! Here’s why, I’m not a scarf girl, we should start there. I’m short (barely 5’2) I don’t like things around my neck, you’ll never catch me in scarf . This scarf isn’t like others. First of all it’s insanely soft (not itchy) it’s very lightweight, and it layers delicately around my neck/shoulders. It’s exactly like those s in my ears at all ...times....you don’t even know it’s there. To be fair I was sold on it because it was called The Cowboy Scarf and because it’s offered in rust (which is my absolute favorite color) However when it arrived I swooned for about 2 straight hours Swipe through to see my and Bristols photo shoot yesterday! Available on the website now! ($28) Come for a visit today! #beulahsgeneralstoreny #shopsmall #shoplocal #scarves #accessories #kevastyle #leather #earrings #photoshoot

The Arden Tee from Free People should be in all ladies closets. It’s that laid back easy style that still has an edge and it’s in the best earth tones imaginable. Two new colors this week Trail & Salt. Both equally perfect. Both just added to the site! Just add your favorite jeans and jewelry and presto, outfit complete Our private holiday shopping parties begin tonight and we are ! #beulahsgeneralstoreny #shopsmall #outfitinspo #eastaurorany

Neat little hobby #beulahsgeneralstoreny Tons of new arrivals from our favorite girls in the dish towel game! See you this week on Main Street! #shopsmall

It would be an incredible day for a picnic! This gorgeous basket is chock full of everything you need for the perfect day! A blanket, service for two including mini salt and pepper shakers, a cutting board, food storage containers, insulated wine bottle holder, beautiful glasses and more! Not to mention the quality and construction of the basket itself! This is the ultimate gift, and a great way to enjoy this beautiful Fall weather we’ve been blessed with! We have several pic...nic baskets in the shop, stop by today 11-4 to check them out! I think this is a fantastic wedding or engagement gift, unexpected, unique and so fun! . . . . . #gobills #beulahsgeneralstoreny #picnic #picnicbasket #gifts #giftshop #giftstore #gifts #weddinggift #buffalony #eastaurorany See more

Stop in today and let me help you pick the new bag that will change your world! I was the most unorganized human being until I met s! There is literally a pocket, slot, zipper, space and spot for . The most gorgeous genuine leathers you will find, that new leather smell and buttery soft touch. We have a beautiful selection and lots of entry price point pieces to start your collection! I’ll be at the shop all day today ready to show you all the reasons you re...ally need to spoil yourself to one of these bags! Oh also New items will be added today, deeper discounts, and our whole gang will be there to greet you and help you get your shopping on! . . . #beulahsgeneralstoreny #hobobags #genuineleather #shosmall #sidewalksale

We are excited to partner with this group of amazing Buffalo based shops and boutiques to introduce Pink Friday! Here at Beulahs one lucky shopper on PINK FRIDAY will have the opportunity to win a $100 gift card to Beulah’s! In the meantime check out our friends at these fine establishments! We have all agreed to offer some promotion, giveaway, or sale to make it worth your while! As always your support through this wild year is deeply appreciated . . .... @blushbuffalo @jackandgraykids @laceandday @halfandhalf_1088 @villagedesigns @ruthannboutique @rovejewelryandaccessories @fourhoneybeescottage @nighroad @mollynkate @tboutiquebuffalo @shopblissboutique @mainndowning

PERSONALIZATION!!!

A little of color for your Friday It’s going to be a gorgeous day Enjoy the sunshine on your face, take deep breaths, ! If you don’t own a pair of our tummy tuck leggings - . #beulahsgeneralstoreny #shopsmall #popofcolor #freepeople #apparel #ootd #inspo #crochet #gifts #funny #generalstore #giftshop #bestgiftever #bestgifts #onestopshop #eastaurorany

A little Instagram vs Reality here. , in the first 2 photos you get to see our and second checkout location! This has been a long time in the making, I really feel this will keep traffic running smoothly through the store! The new checkout point can be found at the front of the store! It’s always an adventure around here I like to keep it real, Beulahs isn’t all about perfect little squares on your phone screen, we know you like to be in on the circus #beulahsgeneralstoreny #reality #alwaysanadventure #shopsmall #growthmindset #instagramvsreality #keepinitreal

They are selling out fast! Don’t miss out, I have a re-order in but it could be a couple weeks! Get your cozy on! O/S makes these a Christmas gift! $45 Currently 4 color choices! Available online and in store now! . . . .... . #beulahsgeneralstoreny #sherpa #shoponline #hotlook #style #cozy #cozyvibes #falllooks #shopthelook #shopsmall #shopsmallbusiness #bestgiftever #ootd #generalstore See more

Because we all need a laugh right now. I’m here for you. . . . #basicwhitebitch #beulahsgeneralstoreny #grapefruitwhiteclaw #unique #quirky #blackcherrywhiteclaw #whiteclaw #laughs