David Filiberti Photography

Iridescent packaging for holographic viewer for @citadel @citadelsecurities . . . #product #productphotography #holographic #hologram #knolling

Cartier Aleph Project . I'm proud to present the content I shot for a holographic in-store viewer for Cartier and The Cartier Retail Innovations Lab. The project, dubbed Aleph, is a digital vitrine displaying holograms of Cartier's high jewelry; One-of-a-kind pieces with multi-million-dollar price tags. Pieces that can't be in more than 1 physical location at the same time, until now. . The first part of the project: Using 1080 hi-res stills (1 frame per 1/3-degree rotation) ...we created ultra-smooth and zoomable HD 360s of 6 uniquely challenging high jewelry pieces. The challenge was lighting the jewelry while keeping a pure black background and hiding all rigging because we were allowed NO retouching! Global color and density adjustments only! Unlike a typical jewelry shot, which has several lighting scenarios (lighting for metals, for main stones, for secondary stones etc.) all composited together; for Aleph each shot had to have all lighting scenarios done at the same time. This all-in-1 lighting setup had to work not only for the 1 key frame but also for the other 1079 frames needed to make the 360. . The second part of the project was capturing the caustic reflections; think of the light that sparkles on the underside of a bridge when moonlight reflects off the water below. To capture these reflections and have them sync perfectly with the jewelry I needed to capture the same 1080 frames, except with a completely separate lighting and camera set up. Using custom written computer software controlling a turntable holding the jewelry would advance 1/3 of a degree, pause for 1/2 second to allow for vibrations to settle, then the main camera and it's lighting would fire, followed by the caustic camera and it's lighting set-up. The turntable would then rotate another third and the process would repeat. Each piece took over 2 hours to shoot! . . . @cartier @bartmynameisbart @oleg.pashkovsky @byrnepropaganda #jewelry #highjewelry #cartier #stilllife #stilllifephotography #bts #famousbtsmag #diamond #broncolor #phaseone #canon @ David Filiberti Photography See more

JOHN HARDY HOLIDAY ‘19 Stylist: Rachael Blackwell Retouch : @anonymousretouch . .... . @johnhardyjewelry #jewelry #jewelryphotography #productphotography #gold #bali @creativespaceartists #ring #bracelet #accessories #stilllife #stilllifephotography #giftguide See more