McDougall Communications

Proactive or reactive PR? The two approaches offer different benefits and downsides that PR pros and brand managers should considerand savvy communicators should employ both. Read more in PR Daily:

The U.S. launch of CooperVision USA MiSight 1 day contact lenses is nominated for two 2021 Public Relations Society of America (PRSA) Silver Anvil Awardsthe eye care professional introduction led by our team and the consumer rollout from our partners at EvolveMKD.

One year after the start of the global pandemic, it's safe to say we've all gotten comfortable to a "Zoom" world. PR Daily is breaking down 8 tips for mastering the "Zoomstorm." Read more here:

Our client, Exxelia Ohmcraft is out of this worldliterally! NASA - National Aeronautics and Space Administration's Perseverance Rover includes approximately seven of the company's custom, high-precision resistors. Learn more about spacecraft here:

The 2021 Public Relations Society of America (PRSA) Silver Anvil finalists are now public, including a record five nominations for our team with the CORE Eye News and CooperVision USA. Recognition came from the B2B Marketing, Crisis Communications, Global Communications, and Shoestring categories. Winners of the honorsthe Oscars of the public relations professionwill be announced on June 10: