Optic Sky Productions

Catch our own Tim Stringer and Emily Haldeman at this week's 20MAAB for a crash course on virtual production and a behind the scenes look at our latest virtual production project!

The crazy season continues! Here’s the second Wegmans Back to Happy campaign spot. This time, it’s football season people! Thanks to the super fun cast: Sarah Helbringer Kenzie Anne Wynne... Blakematic @bennyfresh20 Michele Jang @blasinaolowe @official_allenm @Kingston.smith @jai_santiago @lcove1 (And many more) Andddd a bajillion tailgate extras! #commercials #commercialwork #advertising #productionlife #productioncompany #wegmans #grocerystore #groceryshopping #filmmaker #rochesterny #greaterroc #opticsky #opticskypro #osweb #football #footballseason

It’s always a pleasure to produce a spot that lives between heart and happy. This first spot of the new Back to Happy campaign with Wegmans could not have been a more adorable experience all around. Thanks to the amazing cast: @george_robert_ @neketiaontv... @curlycelly @noahs_gmm Directed by our own lovely Sullivan P Slentz . . . . . #commercials #commercialwork #advertising #productionlife #productioncompany #wegmans #grocerystore #groceryshopping #filmmaker #rochesterny #greaterroc #opticsky #opticskypro #osweb

Our DP Aaron Gordon talks about how we pushed boundaries with our latest virtual production shoot! Watch the spot and learn more about the production at opticskypro.com . #virtualproduction #production #bts #unreal #unrealengine #coolstuff

This gang though. So amazing to be with everyone in person.

Happy Friday! We’re bouncing into this weekend excited for some summer weather. Here’s our amazing team in avatar form designed by Lori Meyer and animated by Ben Zingo. #animation #motiongraphics #motiondesign #friday #teamvibes

We’re so excited that our very own Aaron Gordon is among the finalists for the 2020 Business Person of the Year award, presented annually by the Greater Rochester Chamber of Commerce and its Small Business Council affiliate. We’re so grateful he’s being recognized for his growth, leadership, achievement, and community service here in Rochester. We’ve always thought he was pretty great, and it’s nice to know we’re not the only ones. Winners are announced June 24th; see you then! . #RocBPOY20 #rochester #rochesterny #roc #smallbusinessowner #onecooldude

Some of the dope minds that championed our pilot virtual production. Freakin bosses these people. @rit_artdesign @unrealengine @epicgames #commercials #commercialwork #advertising #productionlife #productioncompany #virtualproduction #virtual #unrealengine #rochesterinstituteoftechnology #magicspellstudios #opticsky

Director @sullivanslentz doing his thang on our recent virtual production pilot. @rit_artdesign @unrealengine @epicgames #commercials #commercialwork #advertising #productionlife #productioncompany #virtualproduction #virtual #unrealengine #rochesterinstituteoftechnology #magicspellstudios #opticsky

What are we up to now? Guess you’ll just have to find out in the coming weeks ;)

For our team, Super Bowl LV was more than just the best commercials of the year. We were stoked to see how Augmented Reality took over the field (literally), extended ad campaigns, brought immersive experiences to social, and redefined the way sports could be broadcast. Check out our thoughts in our article on @ARPost. #Pepsico #Verizon #Facebook #CBSsports #Nickelodeon #augmentedreality #SuperBowlLV