OysterLabs

HAPPY MANDELA DAY! Proud to announce we have launched V1 of the Legacy of Hope apps for iOS (http://bit.ly/LOH-iOS-app) and Android (http://bit.ly/LOH-Android-app), download and text to donate to contribute to building much-needed children's hospitals in Africa. There are 450MM children in Africa and only 4 dedicated children's hospitals (there are 12 in the state of Florida alone). Join in!

Calling Mobile Product Managers! We're seeking a talented addition to our NYC team! Apply: http://bit.ly/mobile-product-manager

How to not be obnoxious when advertising on mobile http://buff.ly/1fL3kV1 Jasper Engel #mobile #advertising

Could the iPhone 6 look like this?

A storm of personal data is coming to healthcare. Are you ready?

"Dude, Just Venmo Me!" How payments are going social...

Augmented reality is going to transform the mobile app landscape. Check out these great examples...

Are your mobile marketing efforts faltering? Here are 3 Great Tips to turn that around...

6 Essential Music Apps for the Post-Pandora Generation

These 7 brands are doing great things with mobile marketing. OysterLabs can take your brand to the next level with a Mobile App + AQUA.

"The best marketing we have are team members on the floor, talking to our customers." http://buff.ly/PPi5At

95% of independent restaurants lack mobile sites and only 40% have online menus. OysterLabs is equipped to help restaurants thrive in the mobile space.

"Research shows that 38% of consumers in the United States have used a mobile coupon to purchase an in-store product."

Location-based apps are a huge and growing opportunity for app developers and brands. OysterLabs can help you reach your audience when and where they are most likely to engage.

Brand loyalty is an important driver of customer retention and sales. Check out these stories from SXSWi to see how your brand can boost its loyalty efforts http://buff.ly/1oFebnD

How WhatsApp will change Facebook and the global race for users http://buff.ly/1gVkvo4

Women spent nearly an hour-and-a-half more with apps -- 30 hours and 58 minutes -- compared to men at 29 hours and 32 minutes in Q4 2013 http://buff.ly/1l7a8QW

Before you develop your next mobile app, make sure you know which types of apps people are willing to pay for http://buff.ly/1onuTaW

Messaging apps such as Whatsapp and WeChat are allowing brands to connect with their audiences in new and organic ways.

Building a great mobile app can help you expand your audience and boost revenue. Here are 7 secrets to building apps that connect and transform...

In 2013, 16% of holiday shoppers did all or most of their shopping via smartphone or tablet. If you are struggling to boost mobile revenue, here are 6 ways to take your business mobile.

OysterLabs Creative Director, Mary Elise Chavez, discusses her 7 essential apps for working on the go! #essential #apps #onthego

The music industry is one of the latest to see huge revenue gains from mobile apps. A recent App Annie report shows that consumer spending on music apps rose 77% from 2012-13, driven by streaming music and discovery apps. http://buff.ly/1jNoKnV #music #apps #appannie

Trying to decide which platforms your mobile app will support? http://buff.ly/MF66U2 #mobileapps #apps #android #ios #oysterlabs

Did you know that mobile devices and ads are more likely to impact dining decisions than the PC internet? This means it's imperative for QSR and casual dining establishments to have a modern mobile app that offers key restaurant info and targeted ads. With our app development capabilities and CRM+Analytics platform, AQUA, OysterLabs can help you deliver!

Here are eight great examples of elegant typography in mobile apps. Give us a shout at [email protected] about developing an app for your brand that is beautifully designed and achieves your business goals.

Americans now spend more time with mobile apps and web than with their PCs. If your brand has yet to establish a strong mobile presence, talk to us at [email protected] and we'll help you develop a mobile roadmap for success.

Smart brands are leveraging popular social channels such as Shazam to direct users to a custom, mobile-optimized experience. If your brand isn't capitalizing on social, say [email protected] to learn about the tools available to deepen engagement with your audience.

Fast-food brands such as Starbucks and Subway are planning to deliver a local marketplace of loyalty rewards to mobile customers as a way to drive traffic and sales.

Amazon's entry into the mobile point-of-sale space hinges on effectively leveraging shopper behavior data. With AQUA, your brand can also be capitalizing on user data to deliver high-impact mobile marketing campaigns.

Online retailer Avenue 32's recently launched multi-channel campaign has boosted mobile traffic and average transaction value. Let us help you build a high-end experience for your brand's mobile audience that will deepen engagement and increase conversions. Say [email protected]

Android Took 79% Global Share Of Smartphones In 2013 http://buff.ly/1ex8ClW #android #mobile

Targeting specific consumer segments is key to effective marketing for CPG brands. With AQUA, marketers have the complete toolset to analyze, segment, and communicate with their audience. Drop us a line at [email protected] to learn more about how AQUA can boost your brand!

In December 2013, Asian markets accounted for 41% of global app revenue. Businesses and app developers must ensure that they are optimizing the in-app experience and distribution strategies to capture this large and growing segment of the market. Give us a shout at [email protected] to find out how you can expand your app's reach!

Developing a native experience for your app on iOS and Android is key to optimizing conversions. Talk to us about streamlining your app's look and feel on the two major mobile platforms...

Apple is working on a new, streamlined approach to mobile payments. How often do you use your mobile device to make payments?

Another great innovation in streamlined payments - consolidate multiple cards into one smart card. Take a look at Coin - www.onlycoin.com

AQUA, our Mobile Analytics, CRM and Messaging Platform AQUA brings together best-in-class mobile app analytics with CRM capabilities. Insights are presented to marketers in user-friendly dashboards and automated reports. AQUA uses advanced messaging tools via geo-location and scheduled messaging campaigns to build active relationships with your mobile audience.

Android users: Are you ready for KitKat?

Mobile messaging apps command hundreds of millions of users. Will pressure from brands drive these services to begin serving ads to their audiences?

Facebook wants to take the lead in mobile social advertising with mobile app install ads that retarget users who have already downloaded a brand's app. What are some great brand apps you've downloaded recently?

Earning revenue through your apps requires a multi-faceted approach. See how Bilingual Child was able to achieve great results...

Instagram says it's going to begin selling ads within the next year. How can your brand capitalize on this unique engagement opportunity?

iOS apps suffer when they don't engage users post-download. Which apps have you seen that get more fun to use with time?

Apple is changing up its App Store rankings algorithm to consider user ratings, engagement, and other factors.

Guess what iOS and Samsung users have in common! (Hint: It has a lot to do with apps)...

47% of tablet owners access retail content on their devices, pushing retailers to find new and more innovative ways to monetize this audience. Which retailers have you browsed or purchased from on your tablet recently?

Today is National Oyster Day. Go eat some oysters and tell us about your next big app idea!

Google Play outpaced the iOS App Store in total downloads in Q2 2013. Where do you download more of your apps from?

Mobile is opening up new engagement channels for the travel industry. Find out how hotels are capitalizing on mobile to offer their customers easier booking methods and better rewards.

OysterLabs is hosting a Meetup on Tuesday, July 30 to discuss the process for mobile app development. Should be a great, informative night.

Men and women have different shopping behaviors, so mcommerce campaigns need to target them differently. How is your brand taking a gender-smart approach to mobile marketing?

A new report from Flurry says that paid apps are on the decline. But app developers are continuing to find new and innovative ways to generate revenue from free apps...

Wearable devices may turn out to be the next phase of mobile technology. Which wearables would you consider buying/wearing?

More and more people are checking email and shopping on their mobile devices. But many brands have been slow to build email campaigns that make it easy for consumers to make purchases...

Millennials (early teens to late 20s) are highly engaged with mobile and bring a whole new set of attitudes and preferences that marketers must adjust to...

94% of companies are not doing mobile SEO the right way. Here are some useful tips on optimizing your content for mobile searches...

Reports say Facebook is in the process of developing a Flipboard-style reader to replace the soon-to-shutter Google Reader. Would you use a "Facebook Reader" app on your mobile device?

Warby Parker, Gilt, and other brands are starting to open up physical stores to gather data on how customers shop with mobile. How do you use your mobile device when shopping in stores?

How can brands stand out in the increasingly crowded mobile space? Rimma Kats says, "linking mobile marketing with actionable mobile commerce is key." Which brands have you seen doing this well?

Mobile payments are gaining greater adoption across many industries. Which businesses have you seen recently using mobile payments?

Will you be tuning in to WWDC today? Here's an overview of what to expect from Apple...

What does the iOS-Android battle have in common with Game of Thrones?

Mobile power users are more likely to engage with in-app rewards, according to a new report. Which of your app(s) offer you the best rewards?

Sports Bet is here! Go download the new app from OysterLabs and start playing. Game on!!

Department stores are using mobile to reinvigorate the retail experience. Which apps make in-store shopping more fun for you?

Is The Wallet as We Know It dying? PayPal seems to think so...

52% of consumers used a mobile device to book a trip in the last 90 days. When was the last time you booked a trip from your mobile?

How Yahoo could make a mobile advertising play with Tumblr