Tilting Point

Two Tilting Point superstars are presenting next Wednesday evening at ironSource LevelUp 2021. First, Head of Data Science André Cohen gives a rundown of monetization tactics without #IDFA. Then just after, Sr Product Manager Javier Barnes explains the best pricing practices for F2P games. REGISTER: https://levelup2021.ironsrc.com/ #TiltingPoint #makegames

Next Wednesday, June 23rd, VP of Creative Will Hughes will be making an appearance at App Promotion Summit 2021, with colleagues from yellowHEAD and The Fabulous. They'll share their expertise on the changing nature of creative testing in a post-IDFA world. REGISTER NOW: https://app.swapcard.com//ap/planning/UGxhbm5pbmdfNDUzNjc3 #TiltingPoint #makegames

The Wicked Realm Games team is kicking off major fan festivities for players' choice month in Star Trek Timelines! This new slate of content includes celebrations for #Pride Month as well as June 16th's Picard Day. PLAY NOW: https://sttlink.onelink.me/Z8Hp/c88b0ba7 #TiltingPoint #makegames

Our Head of Data Science André Cohen recently sat down with Joseph Kim and a group of peers on GameMakers, to discuss the rapid advances of data technology in the game development space and how this will impact F2P live ops. Check it out on YouTube, or listen to the audio on Anchor podcasts: https://anchor.fm//Data-Infrastructure-for-Live-Games-ft-- #TiltingPoint #makegames

There's a brand new blog available on our Medium page, by Senior Ad Monetization Manager Noelia López. She provides insight into the best features to look for in an ad mediation platform, and concrete comparisons to help select the ideal solution for your company. Want more insights? Sign up for our newsletter: http://eepurl.com/g26V8v #TiltingPoint #makegames

Our Associate Growth Marketing Manager Ian Masterson sat down with the mobile marketing experts at Remerge to provide valuable tips for game retargeting campaigns. Hear how simple solutions can often help overcome developer hurdles in user acquisition! #TiltingPoint #makegames #mobilemarketing #retargeting #mobilegames

Zombieland: Double Tapper has danced its way into their 1st anniversary since global launch! It's been quite a ride, and Metagame Studios is celebrating alongside us with a series of in-game events, new characters, and an exclusive in-game bundle available now! Check out the details at Pocket Gamer: https://www.pocketgamer.com//0844/zombieland-afk-survival/ PLAY TODAY: https://app.adjust.com/1x9dox5 #TiltingPoint #makegames

In her third and final blog on ad monetization strategies, Noelia López provides essential guidance on understanding genre and different ad networks, and how they might impact your campaigns. Give it a read, and if you enjoy it, give us a few "claps" on Medium! #TiltingPoint #makegames

SpongeBob: Krusty Cook-Off was once again Apple's Game of the Day yesterday! Enjoy the newest update along with million of players! PLAY NOW: https://app.adjust.com/l3iljh2 #TiltingPoint #makegames

SpongeBob: Krusty Cook-Off has received its largest update ever, introducing unique skills for your favorite Bikini Bottom characters! Enjoy the new restaurant Pasta La Vista while leveling up your fry cooks by unlocking new avatar items, including Halloween-themed costumes. Check out Pocket Gamer to read about Avatar 2.0! PLAY NOW: https://app.adjust.com/l3iljh2 #TiltingPoint #makegames

Facebook recently interviewed mobile game marketers about their work with automation and machine learning, including our own Senior Growth Marketing Manager, Yi Gong. Hear her explanation for how Tilting Point leverages both external and in-house automation tools to boost campaign performance! VentureBeat #TiltingPoint #makegames

In our latest Tilting Point blog, Partner Growth Manager Meric Atesalp folds back the curtain to detail the evaluation process our company undergoes to determine which games we can scale, and which developers make the best candidates for long-term partnerships. Give it a read, and if you enjoy it, give us a few "claps" on Medium! #TiltingPoint #makegames

President Samir Agili recently spoke with Dean Takahashi of VentureBeat about Tilting Point's acquisition of TerraGenesis, sharing the history of our partnership with Edgeworks Entertainment and his insight on the game's amazing growth potential. #TiltingPoint #makegames

Tilting Point has acquired the hit game TerraGenesis, a unique simulator that uses actual physics and planetary data to create a realistic terraforming challenge. The game has powered up and grown with us since our first deal back in 2017, and we are so looking forward to expanding it further, and to our continued partnership with Edgeworks Entertainment! Check out the news from Gamasutra. #TiltingPoint #makegames

App Annie provides our product and marketing teams with valuable insights on the ever-competitive mobile games marketplace. Here, our Marketing Insights Manager Hector Pertegal gave his own testimony on the efficacy of App Annie and their new taxonomy system, Game IQ. #TiltingPoint #makegames

Following on from his article on maximizing ARPDAU, our Game Manager Dennis Heizmann sat down on Mastering Retention to share even more behind-the-scenes wisdom. The interview tackles important subjects including top retention tips, the impact of IDFA, and the benefits of working with a publisher. Take a listen! You can also find Dennis' ARPDAU blog here: https://smarturl.it/TP_mblog073020soc #TiltingPoint #makegames

Our Head of Data Science André Cohen sat down recently on GameMakers' YouTube channel to provide his insight on player journeys! Following on from another webinar by Joseph Kim on Sales via RFM segmentation, André lays out the history and potential applications of mobile game live ops from a data science perspective. Give it a watch! #TiltingPoint #makegames

Tilting Point is working hard to plan for the upcoming changes to Apple's App Tracking Transparency framework, now expected to arrive in early 2021. Here, our SVP of Growth Jean-Sebastien Laverge provides VentureBeat with the expected changes, their impact, and how game studios can prepare themselves. #TiltingPoint #makegames